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Strategic Packaging Design Agency

Get Noticed, Build Connection and Drive Sales

Packaging design is similar to a movie teaser. If it doesn’t capture the audience’s interest, they will spend their time and money elsewhere. Packaging design is, therefore, crucial to make the first impactful impression on customers that will eventually lead to sales. As a creative design agency in India, we offer you just that. Stay with us as we walk you through our work portfolio and structured work process.

Our Work Portfolio

NECTARPURE

Brand Identity

Label Design

Nutraceutical brand NECTARPURE wanted to establish its FusionMax Whey Protein product as a niche lifestyle protein brand. We provided consultation services to them and created a premium label design to appeal to their target audience.

Green Horn

Label Design

Website

With their energy drink, Green Horn aspired to appeal to its young audience, who frequent clubs in New Zealand. We created a can design for the brand which conveyed a sense of energy and fun, perfect for party-loving youth.

Mr. Bomzy

Packaging

Web Design

For the cocktail bomb brand, Mr. Bomzy, we created a packaging design that conveyed a sense of fun and ease (of making a drink). Moreover, we assisted them in selecting an appropriate box—a window box with a magnetic flap—for a better user experience.

Thames

Packaging

Website

Thames specialises in offering healthy snacking options to its customers. For its various products, like dry fruits, oats, muesli and protein bars, it collaborated with us to create package designs that reflected health and refreshment. We, no doubt, delivered.

Wlue's

Brand Identity

Packaging

Makhana brand Wlue’s wanted to establish itself as a premium snacking brand globally. Its target audience were Gen Zers. Accordingly, we created colourful and eye-catching packaging designs for all its variants to appeal to its young and fun-loving audience.

The Bobalist

Label Design

Web design

The Bobalist, the popping boba drink bottle, is a fresh new product for the Indian market and has been developed to target a young audience. We helped in selecting a suitable bottle and designing a label that reflects fun and freshness.

Enlite

Brand Identity

Label Design

Enlite’s healthy sparkling mineral water & prebiotic drinks come in a variety. Our can design for them included character creation around the brand name. We also used design elements to convey a sense of freshness and calmness.

Kalprishi

Rebranding

Packaging

The makers are veterans of the spice industry and collaborated with us for their own brand. For over 20 of their variants, we created a packaging design that blended modern and traditional elements to appeal to the target audience.

Crafting the First Impression
A Glimpse of Our Packaging Design Process

  • 01

    Briefing & Interaction

    We get the ball rolling with a briefing and interaction session. This is where we sit down to discuss your product, its USP and STP (segmentation, targetting and positioning). This helps us understand your product’s speciality (and its need in the market), decide its segment, define the customer base and plan the best market positioning for it. For us, your inputs at this stage are extremely crucial to better understand your product and vision, and set the goals.

  • 02

    Research & Analysis

    This is our research stage. Once we get a briefing from you, we set out to explore the market, the competitors and the audience. This is important for the simple reason that your product will ultimately be launched in the same market and compete with other brands in the same category. Your product packaging and label design need to stand out to maintain a competitive edge while fulfilling customers’ requirements and expectations.

  • 03

    Ideation & Planning

    This is where we decide the KLD (key line dimension), colour palette, typography, fonts, visuals, and other aspects of designing. We also create and share reference boards and mood boards with you so that you get a comprehensive visual idea about the various existing creative packaging/label/pouch designs in the market and your product design’s appeal and impact in comparison. Your active participation and feedback are crucial in finalising the design concepts in this stage as well.

  • 04

    Implementation & Review

    The creative process continues as we now finally move towards actually designing your product packaging. We take care of every design element - be it your logo, label, or graphics - and address any issues that might jeopardise the effective completion of the process. In addition, we ensure to integrate information critical for legal compliance. The prototyping and review phase follows until we reach the final design.

  • 05

    Finalising & Delivering

    Congratulations! You now have your beautiful design ready. We share the final design files with you in AI, CDR, PDF format for printing purposes. As a packaging design company, it is a proud moment for us.

Crafting the First Impression A Glimpse of Our Packaging Design Process

01

Briefing & Interaction

We get the ball rolling with a briefing and interaction session. This is where we sit down to discuss your product, its USP and STP (segmentation, targetting and positioning). This helps us understand your product’s speciality (and its need in the market), decide its segment, define the customer base and plan the best market positioning for it. For us, your inputs at this stage are extremely crucial to better understand your product and vision, and set the goals.

02

Research & Analysis

This is our research stage. Once we get a briefing from you, we set out to explore the market, the competitors and the audience. This is important for the simple reason that your product will ultimately be launched in the same market and compete with other brands in the same category. Your product packaging and label design need to stand out to maintain a competitive edge while fulfilling customers’ requirements and expectations.

03

Ideation & Planning

This is where we decide the KLD (key line dimension), colour palette, typography, fonts, visuals, and other aspects of designing. We also create and share reference boards and mood boards with you so that you get a comprehensive visual idea about the various existing creative packaging/label/pouch designs in the market and your product design’s appeal and impact in comparison. Your active participation and feedback are crucial in finalising the design concepts in this stage as well.

04

Implementation & Review

The creative process continues as we now finally move towards actually designing your product packaging. We take care of every design element - be it your logo, label, or graphics - and address any issues that might jeopardise the effective completion of the process. In addition, we ensure to integrate information critical for legal compliance. The prototyping and review phase follows until we reach the final design.

05

Finalising & Delivering

Congratulations! You now have your beautiful design ready. We share the final design files with you in AI, CDR, PDF format for printing purposes. As a packaging design company, it is a proud moment for us.

Your Visual Guide Through Your Packaging Design Journey

Reference Board

How does a packaging design agency convey its design plan research to clients? It’s given that words alone can never do justice to it. After all, design is a visual creative process, and you need to see it

Reference Board

How does a packaging design agency convey its design plan research to clients? It’s given that words alone can never do justice to it. After all, design is a visual creative process, and you need to see it to get a feel of it. In comes the reference board, a perfect visual tool through which we share with you our inspiration, design references and style direction. It includes visuals of existing packaging, label and pouch designs in the market as well as structural or dieline inspirations.

Mood Board

While the reference board draws on inspiration and design ideas from the market, the mood board is where we define the design ideas for your product. It includes colours, typography and visuals - all of which

Mood Board

While the reference board draws on inspiration and design ideas from the market, the mood board is where we define the design ideas for your product. It includes colours, typography and visuals - all of which convey a certain emotion suitable to your brand identity. It offers a better visual idea of the final design, even before the design process has begun. In addition, it serves as a guide to the entire design process that follows, ensuring that the process stays on track and the number of revisions is minimal.

3D Mockups

Your label design is ready, but you are still struggling to visualise how it will eventually look. Don’t worry, you are not alone. This is a pretty common issue, and we have just the perfect solution for you - 3D mockups. These

3D Mockups

Your label design is ready, but you are still struggling to visualise how it will eventually look. Don’t worry, you are not alone. This is a pretty common issue, and we have just the perfect solution for you - 3D mockups. These give you a more precise and practical visualisation of how your product will appear and feel in the real world. Even now, if something doesn’t feel right, modifications and refinements can be made before finalising the design. Super helpful and interesting, right?

Standalone Packaging Design Services

Consultation and Research

01

Consultation and Research

You want a product package design & your mind is flooded with ideas and questions about design, market & audience. Let’s solve them one at a time.

02

Brand Identity Design

Whether it is the name, logo, tagline or a unique feature, all form part of your brand identity. Partner with us to create one that commands attention.

03

Product Photography

Want a captivating photograph to enhance the appeal of your packaging design? Utilise our professional product photography service to elevate your packaging.

04

Legal Compliance

Legal compliance can sound a bit complex & intimidating, but your packaging design is incomplete without it. Contact us to create a legally compliant design.

01

Consultation and Research

You want a product package design & your mind is flooded with ideas and questions about design, market & audience. Let’s solve them one at a time.

02

Brand Identity Design

Whether it is the name, logo, tagline or a unique feature, all form part of your brand identity. Partner with us to create one that commands attention.

03

Product Photography

Want a captivating photograph to enhance the appeal of your packaging design? Utilise our professional product photography service to elevate your packaging.

04

Legal Compliance

Legal compliance can sound a bit complex & intimidating, but your packaging design is incomplete without it. Contact us to create a legally compliant design.

Frequently Asked Questions

Packaging design is all about designing a visually appealing outer packaging for products. Its purpose is to attract the shoppers and turn them into buyers. In addition, it also includes selecting an appropriate packet/bottle or any other container to secure the product inside.

Our process starts with a conversation to understand your product and its USP. The research, design planning and review phases follow, and only thereafter do we sit down to design your product package. In the end, we deliver ready-for-printing design files to you.

DN Designs is a branding and design company with over 8 years of experience in creative packaging, label, can and pouch design. Our designs are created to reflect your brand identity, establish a unique positioning for your product in the market and attract the target customer segment. We base all our packaging and label designs on an accurate product understanding and solid research work (market & audience). That, combined with the skills of our creative design team, is what sets us apart from other label design companies. Our list of happy customers is only growing, and we invite you to be one of them.

The time required for the completion of any label design project depends entirely on the brand objectives and the design intricacies involved. To give you an estimate, though, it can take around 3-4 weeks.

Yes, our designs are created keeping in mind both the retail and e-commerce space. Wherever you might want to sell your product, our designs will ensure that your brand stands out.

Yes, we understand that certain products can have variants (like different flavours in a juice brand), and therefore, we design for each of them according to their specifications. However, we ensure that brand visual consistency is maintained.

For sure, we can do that for you. All you need to do on your end is to provide us with a high-resolution image of yours, and we will incorporate it into your package design.

The count doesn’t matter so much to us. What matters, though, is your satisfaction with our work. Therefore, we provide unlimited revisions to ensure that the final packaging and label design is what you envisioned for your product.

Yes, we can help you create a design that is suitable for a particular country, or even a specific region within India. The key things that we take care of here are cultural sensitivities, language preferences and local regulatory norms.

As a branding and design company, we are primarily focussed on creating stunning package, pouch and label designs for your products. However, we can put you in touch with a few of our reliable printers who can help you with the matter.

We are a Noida-based branding and design agency, and our suite of services includes everything - from branding solutions to website design and communication strategy development. To put it broadly, we help your business establish its presence both online and offline.

Let’s Discuss Over a Cup of Coffee

As a product packaging design agency, we have solid experience in creating compelling, meaningful and legally compliant designs for your product’s package, label or pouch. We strive to create a design that has a magnetic effect on your target audience. Our core objective is to enhance your brand’s awareness in the market and thereby increase sales. Sounds just like what you are looking for? Contact us ASAP.! We can’t wait to design a striking packaging and label design for you.